Corporate Gifts

/Corporate Gifts

Choose Customised Pens as Corporate Gift

If you are looking for a corporate gift then pens are a definite choice. It is easier to buy and also gets printed conveniently. Companies can easily buy a pen with their logo engraved on the pen and gift them to their employees. A pen is a great idea as a gift because it is one of the most used items in the office. You can decorate a pen nicely by mentioning company logo along with specific information about the company, its motto or may be just mentioning the contact information about the company along with the employee name.

Corporate Gifts

Demand for the corporate gifts is increasing and companies are looking for various designed made from hard wood, stones, steel, brass, silver or gold. The type of material that you choose for a pen also depends on various factors. The finished product will be greatly impacted by the choice of materials used to make a hand-made pen. If you are searching for a hand carved gen then you may be opting for an expensive pen. All these are the ways to make a pen look exquisite and special without thinking about its cost. Customers become happy and always look for some special kind of gift which could be costly but at the same time useful or easy to carry. Pens for corporate gift can be mainly of two types of colors such as blue ink and second one is of black ink.

Things to consider

Before choosing any pen as a corporate gift there are few things that must be considered. Generally a special pen or a company gift could be used by employees or to gift it to the clients so one should maintain a good quality pen with refilling option available. You can choose the type of ink and outside body of the pen. When you are looking to sign contracts or providing a quote to the potential customer then an employee may be using a pen. There are certain places where you can find high quality hand-made pen. It doesn’t really give experience of smooth writing but at the same time can be used as an ideal corporate gift.

Corporate gifts are one of the best ideas that can never go wrong. It is commonly used by the sales, person, president and even by higher authorities of the company. If you can hand made a pen that contains your contact information and logo of the company then you will be able to provide a quality corporate gift. The same hand-made pen can also be gifted to the clients and can also be used as a medium by which you can promote your company. Engravings on the pen can be of different kind and type. If you can engrave both pen and case then you will get more personalised gift that not everyone will be having. At the same, buying corporate executive pens is an investment that will pay you off and give you better business opportunities by making your clients happy.

Marketing Benefits of Promotional Pens

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Source: https://www.giftcity.sg/gift/pen 

The current marketplace is becoming lot more competitive and companies are looking at different promotional methods by making use of new type of products and services. At the same time, it is not possible for the company to use expensive methods of promotion due to high costs involved. In such cases, pens can be a great option when you are looking to starve off your competitors and participate in different marketing campaigns by making use of different corporate gift plans.

Customized or personalized ball point pens are one of the easiest ways to promote your company, create brand awareness and advertise about your company. the technology has become vastly advanced that it can be used to produce printed pens that match your corporate identity and can also be mixed up to produce better quality printed pens. So you can make use of this small tool and create a complete marketing plan. The concept of printed pens is becoming quite prevalent these days and it can be an attractive option when you are looking to compete with the same option. The more attractive will be your personalized ball point, the more effective it will be as a corporate gift.

By | November 1st, 2016|Corporate Gifts|1 Comment

GiftCity: Singapore Corporate Gifts

Corporate Gifts: Your Brand Speaker

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Corporate gifts are a great way to promote your brand. This should be pretty evident if you’ve ever gone to any kind of convention and seen all the corporate and branded items there.

Corporate giveaways are part of the ‘industry standard’ marketing practices in most industries. They offer a swift, effective, and relatively inexpensive way to push your brand forward with the audience you’re trying to reach. They have become indispensable tools in establishing credibility for any kind of business brand.

It’s easy to think that you only need to get something with your logo made in bulk and distribute it at a public event, and you’re good. This is simplistic thinking. In many cases, you end up making the wrong impression.

You have to remember that your corporate gifts are brand ambassadors of your company. They’re not something that you take lightly. They’re not something that you get made, distribute, and forget about. They should be part of a larger overall branding strategy.

Otherwise, you put yourself in the unfortunate situation of having others define your brand. You don’t want your company to be thought of as cheap, classless, or tacky. Unfortunately, that type of situation happens all the time.

There are many fairly large companies as well as fast-rising companies that end up hitting a branding speed bump because they became careless with their strategy.

Corporate gifts form a key part of the overall brand identity you’re creating for your company. Be very careful. You should only give away corporate gifts that reflect the brand values you are trying to create in the minds of your target customers.

Here are just eight things your corporate gifts say about your company:

#1: Traditional Gifts Do Not Create the Right Impression

Traditional gifts like ballpens, manual fans, balloons, and the like do not produce the right impression. In many cases, they’re completely neutral.

The only message that you are communicating when you give these types of gifts is that you’re going through the motions. That’s right. They seem obligatory.

They don’t really present your company in the best light possible. This is especially true if you buy substandard pens and put your brand on it. If anything, such gifts would make your company look cheap.

#2: Corporate Gifts are Supposed to Be Memorable

Your corporate gifts impact how memorable your brand is. This can have a lasting impact when you’re trying to build networks for business development. You want distributors, vendors, suppliers, and service providers to have a very professional view of your company.

Pay attention to just how memorable the gift is. If it’s something that’s extremely forgettable because it’s so generic, like a pen, you might want to think twice. You might want to focus on something that’s easier to remember.

#3: Corporate Gifts should Strengthen Your Relationship with Your Complete Business Ecosystem

You might think that gifts bearing your logo are primarily intended for the general public. You would be absolutely wrong.

When people start sharing your gifts, it’s only a matter of time until it gets to your complete business ecosystem. We’re talking about your distributors, business providers, vendors.

These people might get the wrong impression of your brand if you get the wrong corporate gifts made.

#4: Consider Giving the Right Expensive Gift to the Right People

If you are trying to maintain a relationship with longtime high-value clients, you might want to spend more money on expensive corporate gifts.

It may seem like you are spending over budget and this might seem like a luxury. However, considering how much these preferred clients contribute to your bottom line, you should quickly realize that whatever money you spend on more expensive gifts are actually a drop in the bucket.

Focus on the long-term overall value of the relationship. Don’t focus on the price tag of the corporate gifts you are buying from corporate gifts supplier.

#5: Internal Gifts Boost Employee Productivity

When you give gifts to your staff, it says a lot about your corporate values. At the very least, giving to your employees says that you value their work and loyalty.

This goes a long way in boosting overall productivity, as well as work quality.

It might seem like you’re not spending all that much money on these gifts, but it’s the thought that counts.

#6: It Says to Your Employees that They Are Appreciated

Most people like to think that they matter. Most people like to feel appreciated and acknowledged.

By simply giving gifts to your in-house staff as well as your freelancers and contractors, you increase the likelihood that they would become more loyal to your company.

Everybody likes to feel appreciated, even people who do business with many different customers. You can bet that they are more loyal, or at least more appreciative, of clients who give them tokens of appreciation.

#7: It Says Volumes about Your Business Strategy

When you’re giving corporate gifts, people equate the selection, type, and overall quality of the gift with their perception of your business strategy. Either you’re a company that is going places, or you are a formerly great company that is on its way down.

It may not seem obvious, but the gifts that you choose actually stand in for certain corporate values.

#8: It Shows How Much You Value Your Clients

Your corporate gifts highlight to your clients how important they are to you.

These gifts should not be taken lightly. They should be functional, they should be memorable, and they should add solid value to the lives of the most important people to your business: your customers.

Make sure you invest quite a bit of time, effort, and energy in selecting the right gifts.

It’s easy to think that since there are so many companies offering these types of gifts, you can select them casually. That would be a big mistake.

You have to remember that everything you do in connection with your customer base, as well as your business ecosystem of suppliers, vendors, and service providers, has a direct impact on your brand.

By | September 21st, 2016|Corporate Gifts|0 Comments